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Maria Elena Marchi

Attorney-at-law
Maria Elena manages and coordinates worldwide trademark portfolios for some of the biggest national and foreign groups operating in the sectors of automotive, fashion, food and ceramics, and provides made-to-measure solutions and strategies to defend intellectual property both to large multinational corporations and to small and medium enterprises.

She has extensive experience of trademark law, in particular of trademark registrability opinions and filing strategies for national, European, international and foreign trademarks. 

She has expert knowledge of the procedures for surveillance, renewal, and assignment of ownership of trademarks. Maria Elena works on coordinating the handling of court cases and administrative disputes in Italy and abroad, settling trademark disputes, and drafting coexistence agreements. 

She produces opinions on problems relating to infringement and unfair competition.

She also holds training seminars for clients on protecting and developing intellectual property.

Maria Elena graduated from university in law with a thesis titled “Intervention of third parties by order of the judge”. 

Prior to joining Modiano & Partners, Maria Elena worked in the litigation department of a car manufacturer of worldwide fame.

About me
In my free time I like...  cooking 
Sports I practice include... yoga, weight training and shooting 
If I was a superhero I’d be...  Lara Croft 

Focus

Education
University Degree in Law, University of Modena and Reggio Emilia

Professional qualifications
Italian attorney-at-law

Specializations in trademark matters
Contracts (license, distribution, confidentiality, coexistence, etc.)
Filing, prosecution and renewal of European Union trademarks
Filing, prosecution and renewal of international trademarks
Filing, prosecution and renewal of national and foreign trademarks
Novelty and freedom-to-operate searches
Oppositions and appeals at the EUIPO
Oppositions and appeals at the national trademark Offices, domestic and worldwide
Trademark portfolio analysis and/or management
Trademark validity and infringement litigations
Trademark validity and infringement opinions
Unfair competition and piracy

Technical areas of expertise
Automotive
Biotechnology
Commercial distribution
Cosmetics and perfumes
E-commerce
Fashion
Food & beverage
Furnishings
Jewelry
Media
Renewable energy
Sport
Telecommunications

Languages
English
French
Italian

Associations
Modena Lawyers Bar Association

Professional activities
Lecturer in IP law seminars

Acknowledgments
Member of the 2025 shortlist for the Women on Board program, with expertise in the protection and development of intellectual property

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